AT&T tried hard to make itself hip and new in 1969 when they hired Altadena’s own Saul Bass to redesign the stodgy old logo they had been using for 80 years. Bass created this epic, crazy generation ...
On Tuesday, Google premiered its new, cheerier, and more versatile logo. A day later, Verizon unveiled its own logo revision, which is slightly less awful than the old one. Perhaps inspired by these ...