Having a good team isn't just about skills and references; it's about personalities and how they interact. Employee motivation is part of that. Do your employees inspire each other to achieve or see ...

Sometimes the most effective shifts don’t start with convincing people to think differently. They start by getting them to ...

From discounts to luxury pricing, learn how fashion pricing psychology impacts consumer behavior fashion and drives modern ...

Recent research suggests that the psychological consequences of being in a disadvantaged position in society may stimulate appetite and increase eating regardless of one's ability to access healthier ...

Perception is reality, the saying goes. That may be even more true for law firms these days than some other businesses given the weight perceived status and money are given by the industry. But some ...

This article uses survey data obtained from Taiwan to investigate consumer perceptions of smoking risks and the linkage of these perceptions to smoking behavior. In our analysis, two equations are ...

Perception Pulse allows companies to see the derived importance of various perception attributes, defined as product and company features that influence loyalty behavior and purchasing decisions.

Your surroundings may influence your social behavior more than you realize. New research from the Brain Research Institute at ...