Every May 10th, fans of Sanrio's kawaii universe have one more reason to smile and celebrate: Chococat's birthday The 20% discount promotion is exclusively available on the official Sanrio website: ...

When people think of Sanrio, they usually think of characters like Cinnamoroll, Pompompurin, My Melody, Kuromi, or Hello Kitty. Those characters have become central to the brand's identity and have ...

Build-a-Bear announced its next Sanrio stuffed animal, and it is a plush of Chococat. Both the character and its friend Nutz the Hamster are available individually or bundled together in a $64.50 set ...

Sanrio announced seven new pieces of Chococat merchandise will show up in Japan. Everything will appear on July 18, 2025. It’s all only confirmed for one region right now. However, these will appear ...

What is Chococat from Hello Kitty? Everything about this cute black cat from Sanrio taking over the U.S. Sanrio has in its lineup an adorable feline who has won hearts for decades: Chococat. While not ...