What SPS students learned from Melissa Fleming, UN under-secretary-general for global communications, about fighting ...
You only have to look at global brewer Anheuser-Busch InBev, which saw sales drop by 26 percent in 2023 following consumer backlash to an influencer campaign, to understand the importance of a good ...
Many professional roles revolve around communication, with understanding audiences and delivering effective messages being the core responsibility for a variety of career paths. Marketing and ...
Enhance your career with our online Graduate Certificate in Strategic Communication Management. In just nine credit hours, you can develop advanced skills in planning, executing and evaluating ...
In today’s unpredictable business environment, what a CEO or senior leader chooses to say — or chooses not to say — can shape an organization’s culture, reputation and long-term success. Communication ...
Effective communication is a cornerstone of success in any executive role. Whether you’re aiming to climb the corporate ladder or already holding a leadership position, mastering how to communicate ...
In 2002, Amazon required every executive to master an unexpected skill: writing press releases for products that didn’t yet exist. Jeff Bezos mandated this—not as a writing drill, but as a litmus test ...
Not so long ago, the extent of communications surrounding a lawsuit or trial was minimal. There would be occasional press releases announcing significant decisions. Sometimes, if a trial really ...
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