Keep your business competitive by paying attention to these seven market segmentation trends that will help you stay ahead of ...

Smarter segmentation starts now. AI connects scattered customer data to allow more precise, real-time audience targeting across every channel. Online meets offline. Linking digital behavior with ...

For startups and established businesses, understanding the importance of segmentation is essential for the granular analysis of consumer demographics, behaviors, needs, and preferences. These insights ...

Mailchimp - an all-in-one digital marketing platform that combines email, automation, audience management, and analytics Mailchimp's marketing platform bundles a wide array of tools into a unified ...

Customer data platforms (CDPs) first gained popularity among marketing users as the technology tackled the marketing function’s complex customer data management challenges. These challenges included ...

Micron Technology, Inc. announced a reorganization of its business units to enhance its market presence and capitalize on growth opportunities driven by AI. This restructuring will allow Micron to ...