When was the last time you sent an email? Did you know that, according to Statista, roughly 306 billion emails were estimated to have been sent and received every single day in 2020? There are only ...

Writing cold emails is hard enough. But what if all your effort is wasted because people aren’t even opening your emails? Many people think of the subject line for cold email as an afterthought.

All email marketers understand how critical subject lines are to generating engagement with their messages. That’s why subject lines are tested far more than hero images, calls-to-action and any other ...

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Subject lines are the first thing recipients see in their inbox. They need to grab the readers' attention and make them want more. Subject lines are the first thing recipients will see in their inbox.

To get in front of potential renters and to stay in touch with current renters, emails are a powerful tool. Everyone checks their inboxes several times a day, yet the success of your email campaigns ...

An icon in the shape of a lightning bolt. Impact Link Microsoft has become the latest tech giant to announce it's cutting workers. The company's decision follows layoff plans at other industry titans, ...

Tour operator Virgin Holidays is using AI technology from UK startup Phrasee to optimise and automate the writing of its marketing email subject lines, with the machines outperforming humans by up to ...

"It is unlawful for any person to initiate the transmission to a protected computer of a commercial electronic mail message if such person has actual knowledge, or knowledge fairly implied on the ...

1. Prune your list mercilessly. It’s not the number of email addresses in your list that count; it’s the percentage of email addresses belonging to prospects who might buy from you. Delete addresses ...

AI and dynamic content are helping email marketing become even more effective. And the possibilities for personalization go far beyond subject lines. Just like digital out-of-home is helping ...

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