You've heard of user-generated content, but how about employee-generated content? Of all the types of content at your disposal, employee-generated content (EGC) is the most effective at simultaneously ...
Kelly Ehlers is Founder and President of The Evoke Agency, a 4x Inc 500 and 5000 firm focusing on social media, content creation and PR. As social media platforms continue to prioritize original ...
In marketing, acronyms have a way of multiplying. Just when you've wrapped your head around one, two more seem to appear. UGC, EGC, CGC — it can feel like jargon for the sake of jargon. But if you ...
User-generated content is just the start. Here’s why blending it with employee-generated content and creator-generated content brings the best results. User-generated content (UGC), employer-generated ...
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