The Lacoste crocodile logo was made in honor of founder René Lacoste’s nickname as a tennis player, and the French apparel brand’s codes prohibits it from being messed with. For the U.S. Open, though, ...

Lacoste has announced a new limited edition collection, and the whole thing is for a very good cause. The brand will swap its iconic crocodile logo for images of 10 endangered species, including the ...