A majority of consumers — seven in 10 — say that loyalty programs are a key factor in deciding which businesses to frequent, according to a Snappy survey of 1,500 Americans released last week.
Loyalty programs have long been a cornerstone of retail. They help brands retain customers, encourage repeat purchases, and build differentiation in crowded markets. Loyalty programs are also about ...
As CTO of Engage People Inc. Len Covello helps companies differentiate loyalty programs to deliver a better experience for their customers. If you are a retailer, you probably already have a loyalty ...
ALL FOR GOOD. WMUR AND CONSUMER REPORTS. WATCHING YOUR MONEY. RETAIL LOYALTY PROGRAMS OFFER TEMPTING PERKS, YET OFTEN COME WITH A HIDDEN PRICE. YOUR PRIVACY. A NEW CONSUMER REPORTS INVESTIGATION ...
Albertsons will offer extended free trial periods of the Uber One membership program to the nearly 49 million members of both its paid and free loyalty programs. Uber One offers free delivery on food ...
We think Ulta Beauty’s brand strength provides a narrow moat and has allowed the company to thrive despite economic conditions and other external challenges. Over the past decade, Ulta has become the ...
In mid-September, Etsy will launch a closed beta test of Etsy Insider, the marketplace’s new buyer loyalty program. Select U.S. buyers will be able to take advantage of benefits including free U.S.
We think Ulta Beauty’s brand strength provides a narrow moat and has allowed the company to thrive despite economic conditions and other external challenges. Over the past decade, Ulta has become the ...
The decision to offer more perks to other wedding party members was easy for the company to make, Kelly Cook, president of brand, technology and finance at David’s Bridal, said. “We know a third of ...