Retro design is a trap. How do you continuously reinvent an old look while keeping it interesting and authentic? This was one of the many questions Mini designers had to answer as they shaped the new ...

MINI is moving on to a new era, and that means changing its design language. Since the British marque is so focused on its heritage and retro styling, it is curious to learn what changing the design ...

Mini is embarking on an overhaul of its current line-up and is feverishly working on all-electric versions of the next-generation Cooper and Countryman. As part of its new development push, it is also ...

Mini is updating its design language ahead of the debut of three new models in a short span of time, with the new style dubbed Charismatic Simplicity. The automaker will begin producing the next-gen ...

It’s not that the Mini brand wants to reinvent the wheel. Except that maybe it does. It’s even reinventing the circle. “Charismatic Simplicity” is what the brand has termed its new design language, ...