Automaker FordF announced its new "universal electric vehicle platform" on Monday, which the company heralded as its "Model T moment," with plans to release a mid-sized EV pickup truck in 2027 with a ...
Louisville, Ky. — A small team of Ford Motor Co. engineers in California launched work three years ago to develop an electric vehicle platform and production system that the Dearborn automaker says ...
Ford is trying to do for electric trucks what the original Model T did for gas cars: drag a niche technology into the center of American life by making it simple, cheap, and everywhere. The company is ...
Ford placed a large bet on a "skunkworks" team based in California. The new assembly tree will provide a net 15% assembly speed improvement. The new electric vehicle platform will underpin as many as ...
Ford is seemingly doubling down on its pitch for an affordable electric truck…sort of. In a recent investor meeting, CEO Jim Farley presented and elaborated on the Dearborn automaker’s latest “Ford ...
Ford CEO Jim Farley calls the $30,000 EV pickup a new “Model T moment,” but analysts question whether Ford can scale fast enough to survive. Bill Pugliano/Getty Images For decades, Ford’s profits have ...
Ford promised a Model T moment this week, and the news it just dropped is undeniably huge. The headline is that a new $30,000 compact electric truck is in development and will arrive in 2027. But the ...
IndustryWeek editors look into those stories, plus a modern manufacturing misconception, a CEO on the move, and Deloitte's five key trends for 2026. There is a significant need to reshape perceptions ...
Ford Motor Company (NYSE: F) investors have had plenty to digest between a spike in recalls this year that drove an increase in warranty costs, tariffs and trade policy whipsawing back and forth, and ...