Last weekend, O2 introduced "Bubl", a loyal and reliable blue robot, to the public at Westfield’s Eat Street as part of its engaging, new interactive digital OOH campaign. Bubl forms part of O2’s bold ...
This entry showcases a revolutionary asset creation process through a bespoke AI image generation model for O2's brand mascot, Bubl. While Bubl was created to increase brand warmth and iconicity, O2's ...