This story was originally published on Marketing Dive. To receive daily news and insights, subscribe to our free daily Marketing Dive newsletter. Retail media is forecast to grow about 20% in 2025, ...

At CES 2026, CMO Khurrum Malik explains why Walmart’s AI push is built for stores, shoppers and sales – not hype. From Sparky and Marty to incrementality tools and Vizio, retail media is becoming a ...

Walmart Connect Mexico has selected Advertima to power what is expected to be the world’s largest In-Store Audience Intelligence rollout for In-Store Retail ...

Walmart has added several API partners to its Walmart Connect retail media network, according to a company blog post. The new partners are in addition to a previously announced integration with ...

Walmart has nearly doubled the size of its U.S. ad unit, called Walmart Connect, over the past two years, executives said on a call discussing the retailer’s second-quarter results for fiscal 2024.

When you’re constructing a retail marketing strategy, it can be helpful to use a popular marketing mix known as the four P’s ...

SUSSEX, Wis., July 9, 2024 /PRNewswire/ -- Quad/Graphics Inc. (QUAD), a global marketing experience company, is joining forces with Homeland Stores, an Oklahoma-based supermarket chain, for the ...

DSW Designer Shoe Warehouse has stepped into the retail media arena with the debut of Front Row Connection, a self-service platform powered by the Epsilon Retail Media platform. The footwear ...

For the first, Walmart is bringing together its data insights tool Walmart Luminate — which surfaces the retailer’s transaction, supply chain and shopper behavior data for its suppliers — with its ...

SAN FRANCISCO--(BUSINESS WIRE)-- Adentro, the leading guest marketing solution for the restaurant, food and beverage, hospitality, and retail industries, announced a collaboration with Simon®, a real ...

Customer connection has become the defining advantage in e-commerce as brands balance personalization, data, automation, and ...