As the new year sparks digital detoxes, our columnist argues the rise of short-form content is damaging attention spans and ...
Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. But what started as an entertainment trend has now evolved into a marketing priority. The ...
After more than two decades in digital content creation, I've watched the pendulum swing back and forth between long-form and ...
NEW YORK—Short-form vertical video has exploded across platforms like TikTok, Instagram and YouTube, but a new survey commissioned by Media.net, a provider of contextual advertising technology, ...
Short, vertical video is no longer just the domain of social apps. By building TikTok-style feeds directly into their ...