Whether they are mom-and-pop shops or giant corporations, many successful businesses have a clearly defined vision and mission statement. These are key to inspiring your team, focusing on achieving a ...

Dave Foster is CEO of AvreaFoster, a brand and marketing agency that helps B2B companies use the power of their brand to grow business. In the beginning—before your business became a business—it was ...

Mission and vision statements can be great means to give an organization focus, coherence, and direction. But often they don’t. And if not, the time and money spent on formulating them may become a ...

Crafting clear mission and vision statements is critical to shaping company identity, motivating employees and guiding decision-making. A mission statement defines the current scope and purpose of the ...

Plans – they never stop vying for the time and attention of small-business owners. You may have started with a feasibility plan, followed by the all-important business and marketing plans. You may ...

Imagine walking into a meeting room, confident that every discussion, every point raised, and every decision made is seamlessly aligned with your boss’s vision. How is that possible, you ask? Welcome ...

Clear goals, objectives and targets will help ensure that measurable progress in your strategic plan. Goals, objectives and targets should be specific, measurable, achievable, relevant and time-bound ...

Couldn't be here in person? Watch it here. We were pleased to bring you live audio and video streaming of the strategic planning forum on vision, mission and values on October 1, 2019. {{youtube:large ...

In 2019, CU Art Museum staff developed a strategic plan for the academic years 2019/20, 2020/21, 2021/22, 2022/23. The University of Colorado Art Museum provides a forum for exchanging ideas, ...

The Milwaukee County Zoo and the Zoological Society of Milwaukee unveiled a new strategic plan for the zoo. The new mission, vision, and plan focus on improving the zoo in not only how it takes care ...