Shoppers Say: "Wow for wow! This product increases the volume of my thin hair like magic. Very easy to use. Love it!!" Whether you're covering grown-out roots, adding fullness to your hair, or filling ...

Forbes contributors publish independent expert analyses and insights. Celia Shatzman writes about fashion, beauty and grooming. “I said, ‘that is so not me,’ but I thought his hair dynasty idea was ...

TikTok is a glorious place, and nothing can tell me otherwise, not even my screen time 👀. I have perfectly curated my algorithm to show the best viral beauty products (yes, I’m dedicated to the 9-5), ...

Forbes contributors publish independent expert analyses and insights. Celia Shatzman writes about fashion, beauty and grooming. Know how to recognize talent. After years in the hair industry, Federici ...

Sell Out Risk: Color Wow Dream Coat Supernatural Spray, $20 (originally $28) Color Wow Dream Coat Supernatural Spray Anti-Frizz Treatment Color Wow Dream Coat Supernatural Spray is an unbelievable ...

Few beauty fixes are as instantly gratifying as covering up visible roots. The best root touch-up products help stretch the time between salon appointments with a little extra polish. The one we ...

We may earn commission from links on this page, but we only recommend products we love. Promise. After rounding up honest reviews and before-and-after photos from each of the editors who tested, it’s ...

"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." After rounding up honest reviews and before-and-after photos from each of the editors who tested, it’s ...

Color Wow continues to pop up on social feeds thanks to its impressive hair transformations. With more than 40 years of experience in the haircare industry, the brand’s founder, Gail Federici, has ...

This pigment powder, which you brush into your roots to conceal unwanted regrowth, or to fill in sparse areas, has legions of fans — among them, the Cut’s editor Stella Bugbee and our beauty writer ...