An analyst claims that Apple could use iPhone NAND storage configurations as a lever to raise prices and offset skyrocketing ...

Apple may raise your iPhone upgrade cost by changing the starting storage. After last fall’s shift from 128GB to 256GB on ...

Hands-on with a tiny, phone-first SSD built for iPhone, making ProRes recording and external storage fast, clean, and ...

Apple Inc. iPhone 17 launch boosts revenue and China share, but rising memory costs may hit margins from FY26. Click for this ...

Forbes contributors publish independent expert analyses and insights. Technology journalist specializing in audio, computing and Apple Macs. Have you recently upgraded your iPhone? If you have and you ...

Apple on Thursday said iPhone sales in the March quarter could be even better than the company's forecast if it could secure enough chips to meet demand.

A new leak predicts that while smartphone prices are expected to rise, Apple may not increase the price of its next-gen ...

In Apple's (AAPL) earnings call, CEO Tim Cook warned that the memory chip shortage could have an impact on the iPhone maker's gross margin in its fiscal second quarter.Maxim Group managing director ...

Credit: Shutterstock If your iPhone keeps flashing that dreaded "Storage Almost Full" warning, you're not alone. Between photos, apps, messages, and random files you don't even remember downloading, ...

Phone 18 price may remain unchanged as Apple absorbs higher memory costs to gain market share and grow services revenue.

Apple will also delay the roll-out of its standard model. Read more at straitstimes.com. Read more at straitstimes.com.